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The term nonstick refers to the surface which is coated with a synthetic polymer called polytetrafluoroetheylene (PTFE) which reduces the ability of other materials to stick to it. The term Teflon coating has become synonymous with nonstick coating in the market. Hence, the cookware is also addressed as Teflon coated cookware. Nonstick cookware includes sauce pans, fry pan, and stock pots. Nonstick cookware allows the browning of foods without letting the food stick to the pan.
For a surface to become nonstick, the underlying layer is first roughened to support adhesion, and a number of layers of PTFE are sprayed or rolled on it. It is this number of layers and the quality of the material used in the coating which determine the quality and durability of the coating on the nonstick cookware.The better the quality of the materials used, the lesser the chances of the coating peeling off. The better quality helps in keeping the nonstick property of the cookware intact. In order to make anodized aluminum coated cookware, the aluminum is subjected to very high voltage and lower temperature in an electrolytic solution where aluminum is used as an Anode. This results in a hard and durable coating. In enamel coating, the substrate used for the cookware is coated with a porcelain material by firing the porcelain in powdered form on the substrate’s surface at a high temperatures which fuses into a smooth and durable coating on the surface. In seasoned cookware, the surface is coated with a very thin layer of oil and the oil is polymerized to the surface with the usage of high heat for a particular time period. This results in a nonstick coating on the surface of the cookware.
The various advantages of nonstick cookware over traditional cookware which includes easy cleanup, and less amount of oil and fuel required for cooking is the primary driver for the growing demand for nonstick cookware. Also, due to the increased use of social media, many promotions, innovations, and recipes pertaining to cooking are available which is a driving factor for the use of nonstick cookware. People living in urban areas view kitchenware as a lifestyle accessory and hence they buy nonstick cookware as it is more premium compared to traditional cookware. The increasing number of cooking reality shows highlights high end cookware that influences the audience. All these factors are expected to propel the growth of the nonstick cookware market. However, nonstick cookware had been dubbed unsafe by some people which can hamper the growth of the market. However, experts from the United States Environmental Protection Agency cleared these doubts and declared it to be safe. Hence, the market is set to show positive growth.
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The nonstick cookware market has been segmented on the basis of material used for coating, point of sale, and geography. Based on the material used for coating, the market is divided into Teflon coated, anodized aluminum coated, seasoned cookware, and enameled iron coated. On the basis of point of sale, the market is segmented into exclusive retail store, online channel, and multi branded retail outlets. Based on geography, the nonstick cookware market has been divided into North America, Asia Pacific, Europe, Middle East & Africa, and South America.
Some of the major players in the nonstick cookware market include Berndes, Scanpan, Le Creuset, Circulon, Calphalon, Moneta Cookware, Gibson, Farberware, Anolon, Cuisinart, T-fal, and All-Clad.
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- Market segments and sub-segments
- Market trends and dynamics
- Supply and demand
- Market size
- Current trends/opportunities/challenges
- Competitive landscape
- Technological breakthroughs
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The regional analysis covers:
- North America (U.S. and Canada)
- Latin America (Mexico, Brazil, Peru, Chile, and others)
- Western Europe (Germany, U.K., France, Spain, Italy, Nordic countries, Belgium, Netherlands, and Luxembourg)
- Eastern Europe (Poland and Russia)
- Asia Pacific (China, India, Japan, ASEAN, Australia, and New Zealand)
- Middle East and Africa (GCC, Southern Africa, and North Africa)
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A separate analysis of prevailing trends in the parent market, macro- and micro-economic indicators, and regulations and mandates is included under the purview of the study. By doing so, the report projects the attractiveness of each major segment over the forecast period.
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Highlights of the report:
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- Market segmentation up to the second or third level
- Historical, current, and projected size of the market from the standpoint of both value and volume
- Reporting and evaluation of recent industry developments
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